Strategic Storytelling for Entrepreneurs, Founders & Leaders
Storytelling Isn’t a Luxury—It’s Your Competitive Edge.
The world moves fast. If you can’t articulate your value clearly and powerfully, you won’t just be overlooked—you won’t even get a seat at the table. AI and automation may generate information at scale, but they can’t replace human connection. People don’t invest in ideas, businesses, or leaders—they invest in the stories behind them.
Storytelling and mentorship aren’t just tools, they’re the foundation of visibility, influence, and success. In a world where articulating impact drives the future of work, visibility isn’t optional—it’s everything. Our programs provide the frameworks, community, and guidance to help you be seen, heard, and remembered.
The StoryEdge Method™
Master the Art of Storytelling. Elevate Your Voice. Drive Impact.
Your story is more than words—it’s a strategic tool for visibility, influence, and opportunity. The StoryEdge™ Method is a proven framework rooted in cognitive psychology and persuasion science, designed to help founders, professionals, and changemakers craft powerful narratives that build trust, captivate audiences, and drive meaningful action. Through structured modules, hands-on exercises, and expert insights, this program equips you with the skills to refine your personal or brand story and use it to stand out in your industry.
What You’ll Learn:
The Science of Visibility – Understanding how storytelling shapes perception and engagement.
Crafting Your Authentic Narrative – Identifying your story’s core themes and impact.
The StoryEdge™ Framework – Building a strategic narrative arc that resonates.
Applying Storytelling for Influence – Leveraging your story for brand growth, leadership, and business success.
Practical Storytelling Applications – Storytelling for pitches, media, branding, and personal leadership.
Perfect for entrepreneurs, thought leaders, and professionals who want to turn their story into their greatest asset—while also gaining insider mentorship to accelerate their success.
For a Limited Time: Free Access to Mentor Mondays™
Every great opportunity starts with a compelling story. The StoryEdge Foundation gives you the tools, frameworks, and support to craft a narrative that resonates. Designed for self-starters and emerging storytellers, this course helps you master the art and strategy of storytelling at your own pace while gaining access to a thriving mentorship community. Ideal for professionals, entrepreneurs, and creatives ready to craft a powerful narrative that sets them apart.
Take your storytelling to the next level with The StoryEdge Immersion, a hands-on experience designed for those who want structured guidance, real-time feedback, and deeper mentorship. This program blends expert-led coaching, interactive learning, and exclusive mentorship opportunities to refine your narrative and amplify your impact. Perfect for professionals, founders, and creatives who want a structured, interactive approach to mastering their story.
For a limited time, all StoryEdge™ members will receive exclusive access to Mentor Mondays™, a monthly mentorship experience designed to provide real-world insights, industry connections, and actionable guidance from accomplished founders, executives, and thought leaders.
What You’ll Gain:
Live Mentor Access – Monthly mentorship sessions featuring top industry leaders.
Community & Connection – Join discussions, share insights, and build a powerful network.
Deep Dive Sessions – Small-group mentoring tailored to your challenges and goals.
Practical Career & Business Guidance – Advice on leadership, pitching, funding, branding, and more.
Meet Our Mentors
Massella Dukly
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Head of Workplace Strategy & Innovation at Charter
MBA in Leadership & Organizational Change
Trained over 10,000 leaders globally
Clients include TED, The New York Times, Peloton, and Thomson Reuters
Thought leadership featured in Forbes, Entrepreneur, Thrive Global, First Round Capital, and NPR
10+ years of experience in building inclusive, high-performing teams
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How to lead with confidence, clarity, and compassion
Ways to build trust and psychological safety across teams
Strategies to give and receive feedback that drives growth
Tools for leading through change and uncertainty
How to avoid burnout while scaling your leadership impact
Ash Schwedt
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Consultant and trainer for equity-centered organizational change
Experience across government, nonprofit, higher education, and tech sectors
Master’s in Social Work from the University of Michigan
Equips leaders to confidently build and sustain inclusive workplace cultures
Deep experience in facilitating difficult but transformative conversations
Passionate about equity, mental health, and wellbeing in leadership
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How to navigate equity and justice conversations at work
Practical tools for creating inclusive, people-first systems
How to lead cultural change from within your organization
The importance of self-care in justice-driven work
What it means to move from allyship to real action
Jasmine Bellamy
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Founder of Love 101 Ministries and The LOVING Leader™
Former VP of Merchandising, Planning & Allocation at Reebok
Led Community & Culture initiatives at Reebok
Creator and co-facilitator of Courageous Conversations
Named one of Sports Illustrated’s Top 100 Influential Black Women in Sports
Holds degrees from Syracuse (BS), Fordham (MBA), and Fuller Seminary (MA in Theology)
Currently pursuing a Doctorate in Global Leadership
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How to lead from a place of love, faith, and transformation
The art of courageous conversations that build bridges and disrupt systems
How to center healing and purpose in your leadership journey
What redemptive leadership looks like in the modern workplace
How to reimagine business as a tool for justice and joy
Bryetta Calloway
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Founder of StoriesSeen, a platform built to turn overlooked stories into powerful opportunities
Former marketing and brand leader at WeWork, Flatiron School, ThriveDX, LifeLabs Learning, and Emory University
Expert in story-driven marketing, executive coaching, and brand visibility
Featured speaker at major events like INBOUND, SXSW, CultureCon, SHRM, and more
Has led storytelling and growth strategies for global brands, entrepreneurs, and mission-driven leaders
Creator of The StoryEdge™ Method, Mentor Mondays™, and The Visibility Lab™
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How to craft a story that drives connection, influence, and action
The power of visibility as a tool for career and business growth
Strategies to position yourself and your brand as unforgettable
How to overcome internal and external barriers to being seen and heard
The mindset and messaging framework to own your narrative with confidence
