Our Team
Bryetta Calloway, Founder & CEO
Bryetta Calloway is a marketing strategist, storytelling expert, and visibility advocate dedicated to ensuring that historically overlooked voices are not just heard, but impossible to ignore. With a career spanning corporate leadership, brand storytelling, and executive coaching, Bryetta has helped global brands, entrepreneurs, and changemakers craft narratives that inspire action, build trust, and create lasting impact.
Before founding Stories Seen, she held leadership roles at WeWork, Flatiron School, ThriveDX, LifeLabs Learning, and Emory University, where she spearheaded strategic storytelling initiatives, brand positioning, and marketing and growth efforts. Her expertise has made her a sought-after speaker at INBOUND, SXSW, CultureCon, SHRM, and more, where she champions the power of storytelling as a tool for visibility, influence, and economic growth.
Bryetta founded Stories Seen to bridge the gap between talent and recognition, providing entrepreneurs, creatives, and leaders with the tools, mentorship, and strategies to turn their stories into opportunities. Through The StoryEdge™ Method, Mentor Mondays™, and The Visibility Lab™, she is building an ecosystem that dismantles gatekeeping and engineers visibility as a competitive advantage.
Her philosophy is simple: "Some stories get told. Others get overlooked. We exist to change that."
Press & Speaking Inquiries: media@storiesseen.com
Bernadette Frazier, Founding Partner & Head of Marketing
Bernadette Frazier is a data-driven marketing strategist and growth leader with over a decade of experience in brand development, digital marketing, and marketing operations. Throughout her career, she has spearheaded high-impact campaigns that drive audience growth, demand generation, and long-term brand equity.
With deep expertise in CRM optimization, marketing automation, and analytics, Bernadette has built and scaled marketing operations that deliver measurable ROI and drive double-digit lead expansion. A champion of strategic storytelling and Martech innovation, she develops scalable marketing frameworks that enhance engagement and accelerate business success.
An active thought leader, Bernadette collaborates with entrepreneurs, content creators, and enterprise organizations to craft compelling narratives and optimize digital experiences that go beyond short-term wins to create long-term, scalable success. She is passionate about helping brands stay agile in an ever-evolving market, challenging conventional thinking, and empowering businesses to harness data for maximum impact.
Her philosophy: Your story is your fingerprint — distinct, irreplaceable, and part of your legacy.
Press & Speaking Inquiries: media@storiesseen.com
Salimata (Sali) Diakite, PR and Media Relations Strategist
SALIMATA (SALI) DIAKITE is an integrated PR and media relations strategist. During her career, Sali has created impact for fintech, insurtech, future of work and venture brands.
She has specialized in media relations, thought leadership and content strategy for consumer and B2B tech companies concerned with social good, sustainability and wellness.
At Mission North, tech PR agency, Sali specialized in venture capital, fintech and future of work, supporting Betterment, United Technologies, DigitalOcean, Flatiron School, Anthemis and its portfolio, harbor, and more. Sali also began championing executive experts on anti-Black racism, LGBTQ+ and disability inclusion; she widened the lead for socially-conscious brands like UKG, Gusto, and Fintech Equality Coalition.
After starting her consultancy in 2021, Sali continued work with Anthemis’ embedded finance brands: Amplify, OfColor, DwellWell, Kinly, Daylight, Ejara, Koffie, Kindur, Kettle, Matic—building a method for early-stage thought-leadership that fuels fundraising momentum. In the venture arena, she spearheaded Earnest Capital’s rebrand to Calm Company Fund and embraced themes surrounding alt-vc with hybrid investment firm Upper90. Leaning into the experiential, Sali led all traditional PR media relations at Black Tech Week in 2022, curating and managing events for venture capital and reporter networking. In the last two years, Sali solidified her expertise in accelerator space, advising FNDR, Barclays Rise, Anthemis’ Female Innovators Lab, MassChallenge and more.
She currently works as a consultant for venture firms and agencies furthering portfolio success.
